Tag Archives: iBusinessLogic

Real Estate eBay Store Created by DesignLogic for Watson Realty

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eBay Stores are well known in the world of Internet commerce.  Many believe the inexpensive eBay feature known as an eBay Store is the key to drawing traffic to any eCommerce website. The positive effect of a well designed and stocked eBay stores website is well documented. 

Selling Real Estate on eBay has also been proven successful and is effective as a lead  and sales generation tool.  Therefore it seems quite interesting, almost unbelievable, that these two powerful eBay marketing tactics have yet to be joined with the creation of a well designed eBay Store for Real Estate.  Until Now...

jchalkley,Realtor-Mock-R.jpg

Jason Chalkley, a Realtor with Watson Realty Corp, has commissioned an eBay Store crafted by: DesignLogic

The unique design of this eBay Stores real estate site is expected to create an influx of interest for the Realtor's Ormond Beach and Daytona Beach real estate listings.  Each property listed on eBay will gain worldwide exposure, not only within eBay but also through increased exposure to worldwide search engines such as Google, Yahoo and MSN.  "This brings a whole new dimension of value to my advertising budget," said Jason Chalkley.

The image above is a "mock up" of the soon-to-be installed Jason Chalkley/Watson Real Estate eBay Store.  When the actual store is installed it will feature a cross advertising design powered by a unique Frooition software and control panel.  "Each real estate listing will interactively display similar listings from within the brokers store and it will do so on every listing through the eBay store website.  This is a crucial feature not available through any other design package to our knowledge," according to Scott Pooler (me) of iBusinessLogic & AllBusinessAuctions.com. "No matter how a visitor enters the site, they will view more than one property listing on a page. The design will encourage all visitors to surf all of the listings the realtor has available rather than simply click back to eBay or the search engine they came from when they are finished looking at the landing page." This feature is dynamically updated via the eBay API and does not need to be maintained. Simply launching new or additional listings will populate the cross selling engine that is a DesignLogic store powered by Frooition.

Jason Chalkley is a visionary when it comes to advertising real estate for his clients. He has invested in this custom designed eBay store with the express intention to draw new leads from the worldwide exposure eBay can provide.  "With the weak dollar and strong Euro, I hope to draw some European investors to my beautiful Florida beach properties through eBay," Jason Chalkley said. "Local Florida buyers will find our properties in the eBay store just as easily as foreign investors, so I see it as a win-win situation for my listings."

After the new store is installed Jason does not plan to stop with this initial phase of his real estate Internet marketing plan. Jason will call upon All Business Auctions to help him with inserting video tours of his listings as an added feature.  Jason has also started his first real estate WordPress blog with our help.  He plans on expanding his eBay listings with local area guides through digital download and possibly other real estate related merchandise in the future.

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New York Times Journalist Learns about Information Marketing on eBay

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The New York Times Learns about Information Marketing on eBay

Now - How can your company Benefit from Information Marketing?

The NY Times article by David Gallagher, quoted below is an interesting tale about the sale of a public-domain information product by a information marketing niche eBay seller to a NY Times Journalist.  The story is more than "interesting" if your business is looking for ways to gain exposure, boost revenue, find new customers, or retain older customers.  

Public-Domain information products are sold worldwide via eBay and on numerous niche websites. Could your business benefit from information marketing, especially if you own the rights to the information?  Information has always been a valuable commodity, the NY Times article drives home that point in a way which few may first realize.  If a small movie made in the 1950's about a small town in America, which in itself was an advertising vehicle at the time, is worth something to someone somewhere... What do you have in your files which may be worth someones cold hard cash?

What can you take from your company files and turn into a revenue producing information product? Do you have a technical manual for a widely sold and still in use product which is no longer in production?  If you have the rights to that manual you should consider digitizing it and offering it for sale in a eBay store.  Do you have a procedures or sales training manual written specifically for your company or by your company which you no longer use? Digitize and sell that information!

These Information products are sold every day by major manufacturers of appliances, electronics, machinery, automobiles etc etc... Look for an owners manual for your any of your electronics or appliances in your home and you will find them for sale, usually directly on the manufacturers website. These manuals are now being delivered electronically and some companies charge a fee for the information.  This "service" provides continual revenue for the manufacturer. The income from the sale of digitally delivered owners manuals adds up to a significant number at the end of the year.

The goal is not necessarily to make millions of dollars from old information in your files (although that could be possible, depending upon your information). The goal is to gain exposure for your company through your eBay store and to gain new customers by introducing them to your company via your expert information products. If a consumer believes in the information enough to buy it, that consumer has taken the first step towards buying another product or service from your company. 

The information products you can sell are low cost advertising vehicles.  They will include more than the specific information the buyer purchases, these information products will also include your present day company message and links to your website.  There is so much to be gained by using this unique and original method of advertising and really very little to lose.  By selling outdated or public-domain information to consumers your company gains a new customer and an opportunity to sell that customer newer and better products or services.  The consumer gains knowledge previously unattainable and a confidence in your company he never had before.

Win Win!

Information products can be sold completely on auto-pilot. Technology is available which will instantly deliver the digital information product to the consumer upon payment. The only significant investment in information products is in the creation of these products. Once they are created and digitized the cost of production for digital information products is zero.  Other forms of delivery such as DVD or CD have associated costs, but those costs are minimal when compared with the benefit.

Scott Pooler - iBusinessLogic / All Business Auctions - 727-596-6900 

December 28, 2007,  8:40 pm

On eBay, Some Profit by Selling What’s Free

By David F. Gallagher

While scouring eBay for interesting Christmas presents a while back, I found and bought a DVD of a film made in 1954 about my home town of Doylestown, Pa. After it arrived I went searching for more information about it — and found the entire film, available as a free download from the nonprofit Internet Archive. Continue reading “New York Times Journalist Learns about Information Marketing on eBay” »

11 Most Commonly Suggested ways to Make Money on eBay and why you should Avoid most of them

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eBayPardon us for a moment while we play "Devils Advocate" to explain the reasons why some of these 11 most commonly suggested methods for making money on eBay, are impractical or more accurately, are methods destined for failure.

If your goal is to start an eBay based business you should read this article.

The best way(s) in our opinion, to make money on eBay as part of an well crafted eBay business plan, will be revealed after our review of these more "commonly" touted methods.

The text in this post edited in italics is a previously compiled list of 11 common methods for sourcing products to sell and make money with on eBay. The article was originally written by a self appointed drop ship guru by the name of Mike Makler AKA "The Coolest Guy in the Universe".

Last Year over 20 Billion Dollars worth of product was sold on Ebay. (Yes Billion with a "B"). Many people are earning $10,000 or more selling on Ebay. Many more would like to sell on Ebay but they face that big hurdle - Where Do I find Items to sell on Ebay. Here are the 11 Best Places to Find Items to sell on E-Bay.

Copyright © 2005-2006 Mike Makler the Coolest Guy in the Universe

Original Article Source: http://EzineArticles.com
About The Original Author:
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members

1 - Garage Sales

The Strategy that works best with Garage Sales is stop by at the end of the day and offer to buy all the merchandise they have left. You can often spend $25 - $50 and then resell on Ebay for $500 or more.

  • Why is this a very difficult way to make money on eBay? - Because for every item you spend the time to find at a garage sale you must perform several time consuming steps before that single item can be sold on eBay. Each item must be evaluated, cleaned, tested, described, photographed, categorized, listed and stored. This is a lot of time invested in each item purchased at "Garage Sales", and that time is multiplied by a factor of however many items you purchase in that lot for $50. Therefore, for each 20 item lot you purchase for $50, you will spend approximately 20 hours of your time getting those items listed on eBay. How much is your time worth? Lets say you value your time at a very low $10 per hour, now your investment in these 20 items is worth in excess of $250, not including the time or gas money spent in finding the original "Garage Sale". Will each lot or haul from these "Garage Sales" net even one item which will return your investment in time and cash? Will all of the items sell on the first listing on eBay? How much more money will you invest in eBay fee's and charges to sell these used cast off "Garage Sale" items? - Garage Saleing is a fun pass-time for the retired and a possible business endeavor for people who work at Flea Markets, but for eBay it is a losing proposition. Suggesting that eBay sellers should source product using this method is similar to suggesting to gamblers that they can get rich by playing bingo.

Continue reading “11 Most Commonly Suggested ways to Make Money on eBay and why you should Avoid most of them” »

What eBay is… is… a revenue stream and an advertising venue with incredible SEO advantages for any business! Derek Gehl and the Internet Marketing Center Agree

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Last weekend I attended a seminar put on by the Internet Marketing Center.  The seminar is geared towards selling a information product/course originally developed by Corey Rudl and now run by Derek Gehl.  The sales pitch was a bit long and overdone but the information gained while sitting in the audience was well worth the endless pitch. 

Most of what I learned was in the areas of SEO and keyword targeting for long sales letter websites. But there was a good explanation included about why businesses should look at involving themselves in eBay as a traffic generation technique.  Of course the "real" information is included in the course material (for sale at the unbelievable one time price of...)

The gist of what they say is correct even though I would not consider most of the Derek Gehl eBay course information up to date or even advanced (Most of what they teach is basic techniques which can be found on the eBay help pages).  They are on point with the concept that eBay is not a good avenue towards developing a primary source of income for anyone, not even a business...

What eBay is... is... a revenue stream and an advertising venue with incredible SEO advantages for any business! 

What Derek Gehl says about eBay should be read and understood by every business owner in America... Continue reading “What eBay is… is… a revenue stream and an advertising venue with incredible SEO advantages for any business! Derek Gehl and the Internet Marketing Center Agree” »

Welcome – Cornerstone Commercial Supply to iBusinessLogic / All Business Auctions!

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Cornerstone Commercial Supply is pleased to announce that after years of brick and mortar retail and wholesale sales of commercial carpet cleaning, janitorial and floor care supplies and equipment, that they are entering the exciting world of e-commerce as an internet and eBay seller!

The professionals at iBusinessLogic are bringing the world of Internet marketing to an established Brick and Mortar distributor of Carpet Cleaning supplies and equipment in the Tampa Bay area.

iBusinessLogic 's first task has been to set up the inventory of this commercial carpet cleaning distributor in electronic format and to enter it into the AuctionLogic business class ebay management software suite. We are proceeding with this project while we complete the design of the eBay stores templates with our DesignLogic and Frooition graphics and eBay stores certified designer teams. The eBay stores design and listing template is nearly complete but since we have all of this great product to promote, there is no reason to wait. We at All Business Auctions have begun the soft launch of this client onto eBay with a basic eBay stores design provided by eBay.


Once DesignLogic & Frooition has Cornerstone's new eBay store design completed they can simply do a quick install of the eBay store design without changing any of the items already running on eBay. One of the great features of our AuctionLogic software suite is that once the Cornerstone branded and customized eBay listing template is ready for use, we can simply choose to change the template of any store item from within our software without ever having to re-enter item description information or details. Once the Designlogic / Frooition template is installed our client will have the ultimate flexibility available for changing and editing both live eBay listings and thier own promotions within the eBay store. Featured items will be promoted / cross marketed on each and every listing with this eBay stores design and software solution.

Next on the agenda, after the eBay store is up and running and generating revenue, DesignLogic will formulate , design and implement a complete a full eCommerce website for this client. This will allow the client to direct traffic from eBay to the eCommerce website and sell his primary product which is Truck Mount Carpet Cleaning Machines.

In addition we plan on developing informational products for this client. Digitally delivered info products are a great way to get a company brand and company links into the hands of a focused and targeted audience. The informational products ideas we have for this client are extensive and we fully intend on helping Cornerstone Commercial Supply inform and educate its customer base with Commercial carpet & floor care e-books, e-reports, e-reviews on equipment and other video and audio based informational products.

We have been working for years to reach a level which would allow All Business Auctions / iBusinessLogic to create comprehensive and effective Internet marketing plans which start with the awesome power of eBay traffic generation. We believe we have found the right combination of tools, services and mentoring programs which will allow any brick and mortar business like Cornerstone to survive and thrive in the new world of Internet based marketing.

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DesignLogic Created Frooition Powered eBay-Stores Design for Cornerstone Supply

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We have have just created this new eBay stores design with our DesignLogic team in conjunction with Frooition in the U.K.

Cornerstone Supply is an established brick and mortar supplier of commercial carpet cleaning equipment and cleaning agents, specializing in heavy duty truck mounted carpet cleaning machines.

Our iBusinessLogic team of professionals and solutions will be bringing this company to eCommerce in a big way - starting with an eBay store designed by DesignLogic and powered by Frooition. Listing services provided by AuctionLogic will keep the inventory of this operation online via eBay with a minimal learning curve and maximizing uptime of inventory.

After our initial eBay stores setup and implementation we plan on designing and launching a eCommerce website and blog for this company.

Wish us luck as we hope to provide these types of services for brick and mortar businesses for the foreseeable future.

All Businesses Need Good Accounting Practices – Even eBay Sellers

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As entrepreneurs, most of us (not all) dread the meticulous and repetitive tasks which are the basis of real accounting. There are many ways to handle the task and more reasons to do so in an efficient manner. My solution involved hiring my own accountant and keeping her safe and well cared for within the confines of my offices. Having a QuickBooks Pro Advisor as a part of my company is a very good thing for a sales and marketing type like myself.

I believe in the advantages of having these invaluable resources available so much that I have added an accounting services division to my iBusinessLogic group of businesses. This accounting services division is set up to help other small business owners and eBay sellers. AccountingLogic is a result of a realization and understanding of the challenges which face any small business start up or any business entering the e-commerce realm or eBay. The accounting tasks are challenging to say the least. AccountingLogic, headed up by my accountant Kathy Naranjo is designed as a service for just these types of businesses.

AccountingLogic helps any business set up the books and import data from eBay, Amazon, or your own shopping cart. Part of the service includes designing specific macros for most listing software packages, so the day to day accounting requirements of online sales joined with the normal brick and mortar accounts is done smoothly and with little effort. Kathy's team relies mostly on the power of Quickbooks to help her set up different businesses for online sales accounting but she has many tools at her disposal.

If you do not have this kind of resource in your office or home based business you should really start thinking about what you will do to make sure your business accounting is handled properly. Either you will "Do it Yourself" or will you hire an accountant? Finding an accountant to set up and do the day to day bookkeeping tasks of a small business is sometimes difficult and never inexpensive. This realization tends to lead most small business owners to either ignore the task or to try to do it themselves.

Should any true business person ignore accounting tasks? I believe we all know the answer to this question... Continue reading “All Businesses Need Good Accounting Practices – Even eBay Sellers” »

Our New All Business Auctions eBay Store Design is almost complete – Thanks to DesignLogic and Frooition!

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We are working with our DesignLogic team to integrate the Frooition eBay stores design framework into our system of eBay Stores Designer services. Very soon, visitors to our eBay store will be greeted by a new and dynamic shopping experience. To see an example follow this link: DesignLogic/Frooition eBay Store Mockup If you compare the two examples you may notice some significant differences. These differences are more than simple appearance and color pallate choices. They are reflected in the core purpose of any e-commerce design. Conversion and cross selling is king in e-commerce and the Frooition design template has been created from its inception to optimize both of these goals and place them within an eBay stores design parameter. If your eBay store has not performed as you had hoped, if your are frustrated by the lack of repeat , upselling, or bundled sales performance from your present eBay store design, we suggest you investigate the Frooition design solution. If you have not yet heard of Frooition here in the USA, you will.

Frooition is the premier eBay stores design solution in the U.K. and Europe. Some of the U.K.'s largest retailers rely upon Frooition to implement and manage their online sales strategies. We are certainly proud and honored to be linked in business and in friendship with this outstanding company and we only hope that our DesignLogic services can benefit from and provide value to Frooition and our clients alike.

Features of Frooition eBay shop Design: Continue reading “Our New All Business Auctions eBay Store Design is almost complete – Thanks to DesignLogic and Frooition!” »

Why an eBay Sales Strategy including eBay Stores – Should be included in any marketing plan

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Why an eBay Sales Strategy including eBay Stores - Should be included in any marketing plan

  • Key to a global and local eBay marketing strategy
  • Essential to take advantage of global branding & marketing opportunities
  • Greater exposure for brand & products
  • Increases ancillary sales

 EBay is an amazing venue for online sales and for online advertising.  If your business is looking for the highest return on an online advertising budget, you should consider using the power of eBay.

  Continue reading “Why an eBay Sales Strategy including eBay Stores – Should be included in any marketing plan” »

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