What is Scott Pooler Doing Now? – Part 1 – Bonanzle and BonanzleStore

This is the first in a series I would like to call "What is Scott Doing Now"?

It seems that I have "gone missing", people ask me where have I been, what am I doing?  Well, I have been busy and have not had the time required to keep this and many of my other blogs current.

I love my Trading Assistant Journal readers just as much as I hope they appreciate me, and in fact I want to thank the readers who have sent me notes of concern, wishing me well, and asking me to come back.  I am still here, I just have been so busy working for clients and on my own projects, that I have not had time to keep up with a lot of the stuff I used to comment on here in the Journal.

So without further adieu, Part 1 - "What is Scott Doing Now"?

BonanzleStore

BonanzleStore Opening Late Summer 2009

BonanzleStore Opening Late Summer 2009

In our vast eCommerce world Bonanzle.com has been one of the hottest topics of discussion for over a year now .

As a venue Bonanzle has many advantages for sellers.

Simplicity, Social interaction, seller camaraderie, ease of use, customer service from the founder himself... Bonanzle has a lot to like.

When a new merchant comes to Bonanzle from eBay or elsewhere, they are usually struck with the speed and ease of use of this well laid out platform.  From the very first day of operations, this site has been clean and quick both on the front end and on the back end where merchants spend most of their time.

The speed of listing product, either one at a time, or through a bulk upload and then a bulk editor (both included) is a major factor attracting merchants familiar with the multiple page listing processes of eBay. This simplicity and speed are major factors that can improve the bottom line of any seller.  The fact that there are no listing fees and only a small final value fee - if an item is sold, is another top pick on the feature list at Bonanzle.com.

Sellers are joining Bonanzle by the thousands, the growth curve of Bonanzle has been phenomenal - some say... even faster than the original eBay.

Yet with all of the great features of Bonanzle, and there are many, it struck me that the one thing that was missing from the merchant experience at Bonanzle was a home base or store. Come to think of it, at eBay the "eBayStores" product has never been a real home base or place to build a business for merchants. I say this, even though I was at one time an eBay stores promoter, designer and owner, because at eBay you had no way to bring your customer back to you.  The entire eBay Stores strategy was sold to promote the idea that a merchant could have that "home base" but in reality the home was just a temporary shelter - with high fees.

If you are starting or running an online business selling products, unless you are happy to be anonymous, it is best to build a "location" on the net. A Storefront or a business office so to speak.  A Place where your customers, new and old, can find you, and find out more about you and your business.  A place where, as a business owner, you can choose to educate the public (your customers) with more information than is included in a standard description of a product for sale.

Now I don't want to say that at Bonanzle there is no "Store". Bonanzle's "store" is called a booth. A Bonanzle Booth is a central location grouping all of your listed products together by category. The booth is great, but since it is dedicated to the Bonanzle tenants of simplicity and clean design (something I do not disagree with), a Bonanzle Booth does not lend itself to merchant branding or education of the public or much of anything more than presenting the merchants products, with 4 images and a very clean description to the outside world.  For many merchants, this may be all that they need.  For others, something a little more personal may be appropriate.

Late Summer 2009

Late Summer 2009

As a result, my company, iBusinessLogic has created a new way to optimize a Bonanzle merchants business and Internet marketing capabilities with what we call the BonanzleStore.

A "BonanzleStore" (launching late summer 2009) is an outside website, separated from Bonanzle and allowing the merchant to brand themselves with a completely customized eCommerce Web 2.0 Site.  This website (A BonanzleStore) will include many features never seen before in eCommerce. Continue reading “What is Scott Pooler Doing Now? – Part 1 – Bonanzle and BonanzleStore” »

New Direction, Future for All Business Auctions – Reviews Anyone?

New plans are in the works for....

All Business Auctions

All Business Auctions

All Business Auctions and

All Business Auctions Blog

... these are two of my original websites.

All Business Auctions: Was the home base of my consignment business and then it became a provider of eBay related third party software and eBay stores design services.

All Business Auctions website gave me the impetus to learn how to create websites in house.

This became a priority at the time, simply because outsourcing the creation of our website was a nightmare. I went through so many local developers to get the job done, after two years of frustration and lost money I worked with my partner to develop the site in house.  We learned a lot during the process of building AllBusinessAuctions.com on Joomla! This experience gave me a real passion for Content Management Systems and brought a whole new direction and focus to my business.  The blog was started as a project to see how well WordPress could perform (I had a blogspot blog at the time)and to learn how the addition of a blog to an existing domain will bring additional organic traffic to the main website. The one two punch worked and would have been an incredible combination if it had been implemented two years prior when I originally commissioned the project with outside developers.

Since the main site was finalized much has changed in our business. The consignment operations on eBay have ceased, we are no longer a Trading Post or a Trading Assistant registered with eBay.  Changes in the landscape of third party eBay management software providers have impacted our ability to provide the AuctionLogic software and still make a reasonable profit, therefore we have ceased those operations as well.

With the changes over the last two years at eBay (much documented here and in many other online publications), running an eBay centric service company became a tenuous and formidable challenge.  One that really tested my loyalty to all that I believed about the opportunity that eBay had presented to both myself, and my clients.  It was and is difficult to think of the effort and time dedicated to an eBay only business plan.  Looking back now it seems obvious that it was pure folly to base an entire business plan upon the whims of another company.  In actuality I did not see it that way at the time because I had built All Business Auctions on the vision that we would represent several different third party eBay providers. The idea was sound when eBay had a positive growth curve, but after the eBay marketplace changed, so the interest from small businesses.

We moved on to form iBusinessLogic another service company more broadly based Internet and Web development company offering web site hosting, Content Management System web development, WordPress development, implementation and training in addition to representing many of the same third party brands in the eBay space as did All Business Auctions in the past.  iBusinessLogic is not dependent upon eBay for its revenue stream but we still have clients from the All Business Auctions period who depend upon us to help them to understand the changing landscape of eBay and in many cases to help them focus on creating a company centric branded presence on the Internet.

These changes have left me with a quandary about what to do with the All Business Auctions name and the two sites associated with it.  The blog has experienced good traffic from the start and has been linked to from sites around the Internet.  As anyone who has studied how WordPress blogs bring in organic traffic knows, the regular addition of content is key to maintaining a healthy blog.  What to write about when eBay is no longer the focus for the brand All Business Auctions? It has been a quandary only accentuated by the expansion of iBusinessLogic and the client work we have been blessed with since changing our focus.

What's the answer? Continue reading “New Direction, Future for All Business Auctions – Reviews Anyone?” »

Bonanzle Action Club Controversy – Evil Empire or Just Grass Roots Social Marketing

There is a controversy brewing and this time it is not really about eBay - or is it?

It seems that Debbie Levitt CEO of ASWAS, an eBay Stores designer and consulting company based in Boston, MA and a personal friend, has come out very strongly against the grass roots marketing efforts of Bonanzle.com.  A Prominent blogger and also a friend, Henrietta of the Red Ink Diary has responded quite directly to Debbie's take on the Bonanzle Action Club.

Henrietta has been a friend to Bonanzle.com since the beginning, I don't think she is a member of the BAC, but could be. It is a pretty small club of only 50 people when weighed against the 30,000 members of Bonanzle.  Yet the effects of its political style grass roots effort to get out the word about the site seem to have gained some attention in eBay circles (where Debbie Levitt is a big swimmer).

The Article on the Red Ink Diary is available for all to read in its entirety here Red Ink Diary.  I have included a short quote below to give you the idea of where Henrietta stands. (Note: Links to the articles Debbie Levitt wrote in the ASWAS blog are included, just as they appeared in the Red Ink Diary.) I don't know if I would have been quite as direct as Henrietta was in her post, but she expressed her point without leaving any doubt.

From the RedInkDiary Continue reading “Bonanzle Action Club Controversy – Evil Empire or Just Grass Roots Social Marketing” »

Vote For eCommerce Options – iOffer, BluJay, AtomicMall, Ruby Lane and more

Yesterdays post encouraged an unbelievable amount of partcipation. In less than 24 hours we had over 1000 individual votes for the sites listed on that Poll:

  • eBay
  • Amazon
  • Etsy
  • OnlineAuction
  • Dawdle
  • Bonanzle
  • Comparision Shopping Sites

Results can be seen on our previous post - click the results link on the poll display.

The previous poll is still open so if you have not voted yet for one of the platforms or options listed above, please do so here:

Multiple Channels - Where do you List Your Products? eBay, Amazon, Etsy, Bonanzle or?

At the end of the first day (less than 24 hours) eBay edged ahead as the clear leader in usage. With 47% or respondents voting for eBay.

No surprise there, but as an observer the voting became an interesting horse race with the early lead going to OnlineAuction soon followed by  Bonanzle coming on strong mid way through the day (at one point having over 50% of the vote but ending with a very respectable 30% at last check.

Todays Poll

Todays poll includes all of the write in candidates from yesterdays poll, (additions readers added into the list on yesterdays poll) each of the listed sites below accumulated at least one vote in our last poll. (In todays poll you can also add any site not listed here of in yesterdays poll).

We are including all of the write in sites without checking to determine the validity of these sites, as always comments and discussion are welcome in the comments section below.

The Trading Assistant Journal is not promoting or endorsing any site(s) on these polls.

I will say that I am surprised that Etsy and Amazon did not get more votes in yesterdays poll. I can only attribute this to sellers on those platforms not being away of our unscientific census of online merchants. If you know anyone who would be interested in weighing in for Amazon, Etsy, Dawdle or any of the others, please send them here to let us know where they are proud to sell product online!

Multiple Channels – Where do you List Your Products? eBay, Amazon, Etsy, Bonanzle or?

Our last poll asked if our readers were selling on multiple platforms, just eBay or on thier own eCommerce website?

The results from just one days of replies was overwhelmingly in favor of multiple channel selling with 63% of the respondents affirming that they do indeed market product on multiple venues other than their own ecommerce website.

Today we will ask where you are actually selling product or offering product in these channels.  Obviously we could not list every channel available so we will leave the ones you suggest in the comments section for another poll.  For this poll we will simply ask about the majors and it is multiple choice so click on every place you utilize that is on the poll.

How many eCommerce Platforms?

This is a simple poll we are running to get a feel for the numbers of merchants exploring the potential of multi channel selling.

Scot Wingo recently revealed that Channel Adviser has over 6000 clients using the CA software platform. We assume the multi-channel selling concept that Scot and CA developed early on has a wider appeal now than it once had when eBay was at its peak.

How many of you are trying new and interesting channels such as Etsy, Bonanzle, Online Auction, Dawdle, or any of the others which have popped up in the last 12 months?  Conversely, how many are sticking just with eBay or your own ecommerce shopping cart website?

We would like to hear from you!

Auction vs Fixed Price – eBay vs Bonanzle – Test Flawed

Read the comments on my last post to see where this posts germination began...

SUPERBOWL Traffic Test - eBay vs Bonanzle Completed - Who Won?

Auction vs Fixed Price - Flawed.... Hmmmmmm

  • eBay - Claims and is touted as the traffic "firehose" of eCommerce.
  • eBay - to get traffic, one must list auctions - Just ask eBay about that.
  • eBay - fixed price listings get traffic but from where? Inside of eBay or from outside. (more on this difference later)
  • eBay - fixed price 30 day - still not as effective as a fixed price (till it sells) listings found elsewhere for outside search indexing.
  • Bonanzle - received more hits on a specific fixed price listing within the same time period as compared to a nearly identical eBay auction listing.

Consider this... the last small point is a real quandary for some, why?

Because the time period was less than a normal eBay 5 day auction. Sure, auctions are not normally indexed in that short of a time frame, but people still use them.  5 Day and 7 Day auctions do get traffic, they just get it from inside eBay and eBay charges a great deal for access to that traffic.

It was a Traffic test, not an external traffic test.  Any traffic that is interested in my listings no matter where they are listed, is good traffic.  So to point out Auction vs Fixed price as being unfair to eBay is like saying setting up a blanket in a flea market on a Saturday afternoon vs selling in a downtown mall, is unfair to the mall.

If I had listed the tickets on eBay as a fixed price 30 day listing vs the Bonanzle fixed price listing I could have guaranteed Bonanzle a win based on my eBay fixed price 30day traffic track record on other items.  The only real measure in this short of a time period was to use an eBay auction. Bonanzle does not offer auction listings.

The last traffic test we did on the TAJ was between two auction venues - eBay vs OLA and eBay won that one hands down.

While most eBay auctions are not indexed by Google, they do get hits from within eBay. In fact, most eBay fans agree with eBays claims that within eBay, a "firehose of traffic" is sent to its internal listings (i.e. Auctions). So why the gripe?  eBay produces traffic all on its own and it seems they have no real use for, nor do they seem to particularly care if they receive any search engine derived traffic.

eBay wants everyone to use the eBay search box, not the Google search box.

"Everybody" has not exactly listened to eBay on this directive.

Regarding Auction vs Fixed Price - Most websites are not fully indexed within 5 days, not even a small eCommerce website.  So, how did the fixed price listing outperform the auction listing on a site that has a "firehose of traffic".

This "firehose" is why everyone says eBay is the best place to sell and why eBay can charge so much in fees. Yet, a fixed price listing on a little site like Bonanzle, listed for the same (actually 4 days) received twice as many visitors as the eBay Auction listing.

Most people wanting to sell a similar SuperBowl Ticket package, in a speedy way would first think of eBay.  My client first thought of eBay, I first thought of eBay and then of course - we listed the package on eBay. I did not expect to see more hits on the Bonanzle listing. I do not think eBay and Bonanzle compete neck and neck on any playing field, not monetarily and not for traffic.

The test was a sort of a lark, an attention getter, an idea to see what would happen. I never expected the "test" to be a United Laboratories experiment with blind control groups and extensive data analysis - who do you people think I am - AuctionBytes?

What I was hoping to point out, more than anything else, is that eBay is not the only place to find traffic.

Google is a pretty darn good traffic generator... with the right keyword selection, and with the right search optimization.

eBay is not optimized for Google search, neither auctions, fixed price, or stores listings. Maybe at one time, but in my experience no longer.

eBay depends upon, promotes, and lives on the laurels of the history of people going directly to eBay to search for products. I believe the number of those people is declining. The preponderance of traffic graphs, earnings reports, and seller anecdotes seems to agree with my assumptions.

Bonanzle just happens to be a site that is optimized to take advantage of Google search algorithms, it is clean and fast and quick to index.

Sellers on Bonanzle can conceivably build a business online that can rival any eBay based concern.

Remember here - I said "conceivably" and by that I mean that a lot "right" has to happen, but it can happen. For my money, Bonanzle or your own search optimized and advertised website are the safest bets outside of eBay for quality traffic generation.

Do your own tests, blind or open, with the listings set up with proper keyword optimization. If Bonanzle shows you additional traffic over time, that traffic can only build because the listings are on the site until sold, the Google Base works, the site is indexed quickly and often and it is just darn simple to move inventory over to Bonanzle to see how it works for your products.

  • If it does not work for you, the test costs you nothing.
  • If it works a little, then you are a little better off.
  • If the site, that has grown faster than any other in eCommerce venue in history, continues on this path...

One Million Listings in 4 Months!

...then, will you will kick yourself for not having tried it sooner?

SUPERBOWL Traffic Test – eBay vs Bonanzle Completed – Who Won?

I am so sorry, the Superbowl package is no longer available!

The listings were removed from eBay and Bonanzle this morning at 9AM EST.

SuperBowl Traffic Test

SuperBowl Traffic Test

As anyone who has done consignment listings of such short lived merchandise knows, this is a hectic way to make a living!  In actuality I am glad it is over, now I can simply enjoy the big game.

Results?

Oh, Yes - Results...

The results of our very un-scientific traffic test with all the variables mentioned and discussed in the previous articles comments section...

Indicate one clear and overwhelming winner.

But first, lets talk about some of the comments...

My buddy John Lawson AKA ColderIce seems to think the mention of the traffic test in this blog will skew the results enough to make them useless.  I simply do not understand that line of thinking because both links were provided here with equal access. As such they have an equal chance to draw traffic from this source and in even though in effect both listings results were elevated from this article, I would assume they would be elevated equally.  This is what I do, it is my business, I promote the idea that by blogging about what it is you sell or offer the public, will in turn increase the chances of selling that thing or service.  Therefore I will not apologize for doing what comes naturally -

I sell, therefore I blog!

Just a Thought presented the point that the exact same html should have been used in both listings... Hmmm, that may be possible in the description area, and in fact the words used to describe the item(s) for sale were exactly the same, but there is no way I can manipulate the eBay system to make it look like Bonanzle or Visa-Versa.  I mean, I am good, but not that good.  I also use a listing management tool on eBay called AuctionSound and it would be a real pain to remove all of my standard eBay template information for one listing.  This standard information appears in all of my eBay listings and as such makes them standard eBay listings.  We are comparing standard eBay vs standard Bonanzle, are we not? While a true A/B test run by a Internet advertising consulting firm would never have the same exact content, I guess it could have been done here to prove some point - what?

OK - Now for the Results....

Drum Roll Please

oh, and Congratulations Bonanzle for hitting a milestone this week with One Million Listings

The results are as follows - with both listings being online approximately the same amount of time (within seconds).

  • eBay = 95 hits to the SuperBowl Beach House Vacation and 4 Ticket Package

  • Bonanzle = 197 hits to the same package listed on their new and very SEO friendly website!

Roughly twice as much traffic, from various sources went to Bonanzle.  Is this a scientific result? No... Does it tell a story about the possibilities on new and exciting venues, yes!  Does it mean you should pack up your business and move it to Bonanzle?  That is your business decision, I would never recommend anyone leave eBay without first knowing what the new location will do for them.  Keep your sales humming, if they are, on eBay... But it never hurts to take a look next door!

By the way - Neither site sold the package - My client pulled the offer and went to the Georgia Mountains to get away from Superbowl craziness...

eBay Links Policy Tested By: Restoration Hardware & Carroll Shelby Charity Kompolt Auction

Shelby Mustang Charity Auction

Charity or Business - You Decide

eBay is well known for many different aspects of the ecommerce business.  Both good and bad, cutting edge and antiquated, these ideas live side by side on the site which can be an enigma to some or nirvana for others. 

One of the good things eBay does especially well is work with charities and celebrities to auction off valuable and collectible high profile merchandise to benefit worthy charitable causes.  eBay's Giving Works and Mission Fish programs are two of the brightest highlights of the history and legend that is eBay. 

These auctions work well because they draw a great deal of attention both from the traditional media and the public.  People like to believe they can have a chance to buy a piece of the fame and notoriety celebrities have amassed in their high profile lives.

Carroll Shelby is Famous 

Carroll Shelby is a very famous automobile designer, racer and enthusiast.  There is no question that this man is a legend and an icon in the American automobile community.  From his days with Ford designing and tricking out the original Ford Mustang, to his own Shelby Cobra of the late 1960's and his road racing career, Carroll Shelby has earned the respect of millions of fans and enthusiasts. 

Mr. Shelby is not an eBay expert however and when famous people like him have the idea to auction off one of their prized possessions, like say... a 1968 Shelby Mustang EXP500 which has been in his own personal collection from the day it was built, he relies on the help an advice of people and companies like Kompolt

Kompolt specializes in high profile charity auctions on eBay, they do a fantastic job of getting large amounts of traffic concentrated on high profile, well designed and meticulously crafted auctions for charity events celebrities enjoy and believe in.  eBay also enjoys the extra attention provided by these seemingly philanthropic auctions.

There is a bit of a problem however when business mixes with charity and icons like Carroll Shelby are used to benefit more than charitable causes.  Mr. Shelby most certainly has his heart in the right place, the vehicle he is offering to the public in an effort to benefit the Carroll Shelby Children's Foundation is a very worthwhile and generous donation. 

The following information is inaccurate. The page in question is a "me" page on eBay and allows linking off site.  I missed the "me" icon at the time of this writing or it was not presented on my browser. In any case, neither eBay, Restoration Hardware or Kompolt  have anything to explain here. Please see my apology in the next article: http://allbusinessauctions.wordpress.com/2008/12/09/my-mistake-ebay-me-page-allows-links-kompolt-carroll-shelby-restoration-hardware-my-apologies/#comments

The Co-Sponsor of this particular auction - Restoration Hardware - may have different motivations however.

Link off eBay

Link off eBay

The screenshots presented here are from the page visitors are directed to when clicking links from the eBay home page, and from the Kompolt  main website.
The first image is the top half of the Kompolt charity event splash page on eBay and shows Mr. Shelby and his fine automobile. 
The screenshot to the left is the bottom half of the same page. (Both images link to the site while it remains live)
 
This bottom portion of the eBay page has not one but two direct links off the eBay website leading to not a charity page, or the Carroll Shelby Foundation, but directly to the eCommerce website of Restoration Hardware.
This is obviously a very large and direct violation of eBay's well established linking policies.  If the links had been directed to the foundation or other charitable sites we could understand how eBay would look the other way. 
In this instance, the links are directed to a full eCommerce website offering Gifts for the Holidays, Toys, Games, Tools and Gadgets - everything under the sun, everything eBay would never allow any seller do on any landing page on eBay in any other case.

So why is it OK here?

restoration harware
The link circled in green in the image above leads directly to the website in the image to the right.
The only charitable activity on the Restoration Hardware website is the promotion of the Carroll Shelby eBay auction with Kompolt.  The rest is pure eCommerce business. 
Personally I congratulate the Restoration Hardware people for getting around the rules that the rest of us have to follow. I also understand this was not an inexpensive task to perform.  The real problem here is not in Restoration Hardware using these tactics to promote their business. 
The problem is eBay's looking the other way for big business on almost every rule and policy they adamantly enforce against the smaller sellers. 

How can eBay condone such a blatant and obvious off eBay link from such a high profile auction?

eBay Links Policy Click Image
Click for: eBay Links Policy
  • Are we to understand that eBay just did not know about these links to an eCommerce website? 
  • Does eBay own Restoration Hardware?
  • Is Retoration Hardware a Diamond Powerseller with untold rights the rest of eBay seller community has no access to?

The efforts put forth by Kompolt and Mr. Shelby are not in question here either, as they have each done more good to help the world through charitable means than most small towns or large companies.  Our question is not with the intent of this fine idea or the good people who have dedicated themselves to promoting these types of good events. 

The Question is:

Why taint the event with eBay Rules violations and obvious commercialisation.  Why would eBay risk the reputation of the good charitable work they do to allow the promotion of a competing website?

Any comments below to help enlighten the rest of us who do not understand, are always welcome.

Bonanzle 10,000 User Milestone Reached Today

10,000 Users
10,000 Users

Bonanzle is an online market where buyers and sellers get together to exchange merchandise in  stress free friendly atmosphere.

Today, as I write this article, Bonanzle reached a milestone.

10,000 users have registered to buy and sell on Bonanzle.  Yes, I agree, this is not a significant number when compared with the registered user of sites like eBay, Amazon.com or even Etsy.  Yet, the speed in which this milestone has been reached is a significant development. 

Bonanzle is barely 6 months young, oh what an interesting six months. 

Bonanzle has introduced itself to sellers in a very positive way.  The upgrades and improvements to the site are too numerous to list.  And it is almost a task to try and keep up with the changes and improvements to the site as developer and founder Bill Harding releases them.

New Categories

One of the most significant recent developments has been the inclusion of the entire eBay category structure for listings on Bonanzle.  Including the standard eBay categories an then possibly refining and improving all of those categories will only serve top make both search and new seller transfer easier than ever before. In checking the category structure yesterday on the site while crafting some listings, I found the process of finding the correct category even easier than it is on eBay.  This is a major new seller and buyer feature in Bonanzles favor when compared to other eBay competitors, in my opinion.

Google Base

Another significant advantage to selling on Bonanzle i the very easy to set up and pain free automation of exporting inventory listing to Google Base product search.  I set this feature up on Bonanzle in less than 5 minutes several weeks ago and it has run flawlessly ever since.  From the day that I set up the Google feed on Bonanzle and saw it reporting data to Google, I have noticed a significant increase in views of my items listed on Bonanzle. 

Cleaning up

I spent nearly 3 hours on Bonanzle yesterday working to set up my Bonanzle booth. Actually I should be honest and say that I was working to clean up the listings I had imported to Bonanzle from my eBay store.  You may asking, why would I need to clean up eBay imported listings?  Well, it seem that as an eBay seller for the last 11 years, I have developed a eBay listing template that includes much more shipping and payment information and rules than are needed in the outside world.  My listings on eBay contain a great deal of disclaimers and protectionist boilerplate legal information (displayed in tabs in my template).  Since Bonanzle is all about clean, simple and easy to understand listings, I decided I should remove all of the eBay centric content. 

Bulk Editing

Luckily, on Bonanzle with the bulk editing tool, the task was a breeze.  This is a point that can not be overlooked, the bulk editing tool makes it very easy to manage the entire inventory of products I have on Bonanzle.  I have worked with advanced tools designed to handle inventory on multiple platforms in my career, I can say that while this bulk editing tool on Bonanzle does not have all of the features of higher cost tools and software, it does make editing multiple listings a very intuitive and straightforward process. 
So, today, when Bonanzle has reached 10,000 users, I suggest that anyone who is interested in looking at another venue for selling online, a venue with tools and the steady growth in both products listed and hits received, which will bring in buyers an sellers alike, take a good look at Bonanzle!