Category Archives: Guest Blogger

Cliff Aliperti's new Bonanzle Blog! First Look, Grass Roots Traffic Generation

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My readers know Cliff Aliperti from his very popular guest post here on the Trading Assistant Journal.

Amazon vs eBay? - Cliff Aliperti’s Inside Scoop on Amazon FBA

Cliff is a long time eBay seller and now a new Bonanzle Booth owner. Cliff knows his business and he also knows how to get the most out of eBay and Amazon, now he is tackling the world of Bonanzle booth sales (in his spare time).

When iBusinessLogic announced a special offer to Bonanzle Booth owners to build a website/blog with a Bonanzle product feed (See: Bonanzle Website Offer), Cliff was the very first to jump onboard!

Cliff plans on using this new website/blog in conjunction with his existing website to bring in long tail search traffic to both his website, and his Bonanzle and eBay operations. Cliff is an expert in his field of memorabilia and movie collectibles. He will write informative and interesting blog posts about the history of Hollywood along with informative articles about the great finds he has in his inventory of thousands of unique collectibles.

Our first design for Cliff's new website/blog looks very nostalgic, we certainly hope he likes what we have done. But if he needs a tweak or two, or a completely new look, we will make it right for him.

Things and Other Stuff - New Look

Things and Other Stuff - New Look

We have other projects in the works for Bonanzle sellers and I think it will build a great community over at Bonanzle if more sellers join in with their own blogs/websites designed to not only promote their individual businesses, but also the entire Bonanzle community.

The more outside links leading back to Bonanzle, the better sales will be for each and every Bonanzle merchant. This is one way to build traffic for a selling venue through a grass roots effort. With every Bonanzle merchant who has a desire to not only increase their own business, but also add to the entire health of the site as a whole, sending traffic from sites like Cliff's new Bonanzle focused website/blog, the selling venue will grow in both sellers and buyers at an even more impressive rate.

If you have been considering building a website to promote your own Bonanzle or Etsy, or Online Auction or even eBay sales... Just get out there and do it! The biggest step is the first one, and we all know after that, its all just a matter of following through.

Cliff Aliperti, is following through!

Congrats Cliff!

Read more at the iBusinessLogic.com/blog We even have a another Bonanzle Booth owners website screen shot - let us know what you think of "A Night Owl's Treasures"....

Amazon vs eBay? – Cliff Aliperti's Inside Scoop on Amazon FBA

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Cliff Aliperti - Guest Blogger

Cliff Aliperti - Guest Blogger

Cliff Aliperti is known in some circles (Twitter - Land) as the eBay buyer/Amazon seller.

Cliff Aliperti specializes in paper goods and collectibles and is a long time eBay seller and buyer. He has a nifty blog/website called "things and other stuff" which focuses on his passion for these items he collects and sells.

Recently Cliff has ventured into the world of Amazon and Amazon FBA as a merchant and he is quite active on Twitter discussing with excitement his daily purchases on eBay and then subsequent sales on Amazon through the FBA program.

I asked Cliff to explain Amazon FBA to our readers here at the Trading Assistant Journal because we are always aware of the desire to look outside of eBay and learn about eBay competition. Naturally Amazon is one of the first places eBay sellers think about when considering a switch.

I think Cliff's frank and honest story reveals two constants.

  • It is not always greener on the other side of the fence - but sometimes it is cooler.
  • The tournament is always easier to win - When you know how to play the game.

I want to extend my personal thanks to Cliff for this amazing insight into Amazon FBA, not only is it a great story, but when told from the perspective of a long time eBay seller it brings the ring of truth rarely found in these types of reviews. Thanks Cliff!

Amazon FBA from a eBay Powersellers perspective: by: Cliff Aliperti

You ever get that feeling that you're dealing with a bunch of idiots who know less about the company that they work for than you do?

This was my start to selling on Amazon.

I'd never sold on Amazon before, wait, that's not true.  At the time of my return in Spring 2008 I had one seller feedback from an old Z-Shops sale back in 2000.  That was almost embarrassing.

Then sometime in 2007 I signed up for one of their web stores under a free trial, quickly became confused, then irritated, then shut down well before the trial was up.  I left shaking my head content to continue selling on eBay.

Then I started reading Randy Smythe's My Blog Utopia! and his adventures with something called FBA and little by little the thought of trying out Amazon one more time sprouted.

Amazon FBA

Amazon FBA

Amazon FBA

FBA is the acronym for Fulfillment by Amazon.  Basically, you take your product, list them for sale on Amazon, click a button to convert them from merchant fulfilled (ie: you pack it up and ship it out after a sale) to fulfilled by Amazon.  Then you just have to put some identifying labels on your goods, box 'em up, ship 'em out, and sit back while Amazon fulfills your customers orders.

The Goods Will Move! Continue reading “Amazon vs eBay? – Cliff Aliperti's Inside Scoop on Amazon FBA” »

Disney World – Politics – Digital Delivery and Affiliate Summit – What?

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Back in April, when the digital delivery debacle at eBay was hot and heavy with uncertainty, we presented the story of a digital delivery merchant who had build a very nice business delivering a valuable product to eBay shoppers worldwide.  The product was/is a behind the scenes guide to the ins and outs of vacationing at Disney World Orlando, the marketer and sometimes political commentator in an alter life is Timothy Jones.

This is the article: Digital Delivery on eBay - A Crime or Just Bad Wording?

I have continued to stay in contact with Timothy Jones since that article was published and I am happy to report that he has continued with his many businesses and is doing fine. eBay changes aside, he made adjustments and moved on.

Timothy had the good fortune of attending Affiliate Summit East in Boston this year. Read more about the history of Affiliate Summit here: About Affiliate Summit

I could not attend affiliate Summit this year so I asked Timothy to bring back an inside view from a first time attendee to the event.  Since Timothy is a travel writer and all around good guy, he was kind enough to present our readers with a guest blog about Affiliate Summit 2008 in Boston.

If your interested in reading Timothy's report and learning more about what its like to check out Affiliate Summit from a new attendee perspective, please follow this link to the ibusinesslogic.com/blog

PowerSeller's Impressions – Part 3 ECMTA PeSa – eCommerce Summit – John Lawson's Final Cut

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John LawsonThis is the Grand Finale of John Lawson's 3 Part series of commentary derived from his notes from New Orleans - eCommerce Summit 2008

Hey guys, here is Part III and this is the final in this series. So let's get into it!

First I want to go over the little notes I listed in Part II of this series.

I'll go through it and give you my personal feeling about what Lorrie Norrington said and how what she said in her speech might affect my business and as a PowerSeller on eBay.

I want to respectfully say that I am basically just a guy trying to feed my family with an eBay business. My business is a business that I started at the kitchen table, literally. It is a business that I actively run and the day to day operations of it are handled by myself, my partner and a small virtual staff. I think 3rd Power Outlet has come to the point now where we would be considered small to medium eBay Powersellers, experienced sellers, and primarily eBay-centric sellers.

When Lorrie started the speech and said primarily that eBay wanted seller's business and considered us sellers as partners, my initial reaction was, "OK, this is different". I was not really used to hearing keynote speeches from eBay Presidents speaking in these terms. Continue reading “PowerSeller's Impressions – Part 3 ECMTA PeSa – eCommerce Summit – John Lawson's Final Cut” »

PowerSeller's Impressions of eBay President Lorrie Norrington's Speech @ PeSA ECMTA Summit NOLA 2008 -3rd PowerOutlet Part Deaux

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Morial Convention Center

Guest Post by: John Lawson - 3rdPowerOutlet.com

Wow, the intro that Scott wrote on Part I was very flattering. I really appreciated it, and he made me sound smart…way smarter than I am. I really am glad he wrote it though, because others may start to believe it, in spite of the glaring contradiction I will detail in these next entries of blogging about the conference. I got my own style, so do not get too offended.  This is only me having fun.

Part II – Conference Day

We left off at 2:00 AM this morning. That is when I got my crazy butt in a cab to the hotel and got to bed about 2:45 AM or so. As Scott said about the fine liquor in his intro, I am glad it was fine because the sting is a lot less in the mornings.

Note to self…Top shelf means fewer hangovers. Continue reading “PowerSeller's Impressions of eBay President Lorrie Norrington's Speech @ PeSA ECMTA Summit NOLA 2008 -3rd PowerOutlet Part Deaux” »

PeSA ECMTA eCommerce Summit 2008- Attendee Perspective – Guest Blogger John Lawson 3rdPowerOutlet.Com

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We have a new Guest Blogger....

John Lawson is the President and driving force behind 3rd Power Outlet www.3rdPO.com

If you are already a member of PeSA ECMTA you may already know of John. I mean, he is hard to miss! I don't say this just because he knows how to attract attention with his branded 3rdPowerOutlet clothing...

John Lawson

I say it because John is a active member on the PeSA ECMTA Forums and as the first first African American member of PeSA he is a trailblazer who adds real value to the community.

John adds value on the discussion boards and in person. John asks the questions most attendees at events like Catalyst or eCommerce Summit wish they had thought of asking. The fact that he is a straight shooting, successful business person and a pioneer who brought Hip Hop successfully to eBay just adds enormous credibility to what he says and lends value to the answers he gets from speakers at these conferences.

It did not take long for John and I to hit it off when we met at Catalyst in Pinehurst, North Carolina. I felt we had a connection both in business philosophy and as friends. I do not come from John's background, and to be honest I do not know much about Hip Hop. I would never presume to relate to John on that plane and he is fine with that.

I can relate to John as a business person, entrepreneur and a good guy. I appreciate hearing what John has to say and I thought my audience here at the Trading Assistant Journal would also appreciate reading John's perspective.

So after plying him with fine liquor and offering to make him even more famous than he already is... I have successfully convinced John Lawson to add to our conversation here at The TA Journal as a guest blogger.

What follows is what I hope to be the first of many entries from my friend John. Please read and enjoy. Check out his store and learn how this man views the world of eCommerce. You could only stand to learn a thing or two...and that can't be a bad thing.

eCommerce Summit - View from a PeSA Attendee - Part One - by: John Lawson

You guys can read about the eCommerce / PeSA sessions from a real blogger as Scott has done wonders capturing it on this blog. I met Scott for the first time at the ChannelAdvisor Catalyst event earlier this year. At that time he asked me for my input and chatted about it. I mentioned that I would be going to the PeSA event in New Orleans and he asked if I would be interesting in a guest blog about it. So I agree to give it a try and I am not a pro at all, so here is my story.

This is a personal perspective of my trip to New Orleans and my perspective of the events at the summit. This is written by me and for me mostly, but I thought I would capture my thoughts here and you are welcome to follow along.

Part I.... (The arrival) Continue reading “PeSA ECMTA eCommerce Summit 2008- Attendee Perspective – Guest Blogger John Lawson 3rdPowerOutlet.Com” »