Posted in Bonanzle, commentary, eBay on Jan 30th, 2009
If Bonanzle shows you additional traffic over time, that traffic can only build because the listings are on the site until sold, the Google Base works, the site is indexed quickly and often and it is just darn simple to move inventory over to Bonanzle to see how it works for your products.
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Posted in Bonanzle, eBay, eBay information on Jan 28th, 2009
Roughly twice as much traffic, from various sources went to Bonanzle. Is this a scientific result? No… Does it tell a story about the possibilities on new and exciting venues, yes! Does it mean you should pack up your business and move it to Bonanzle? That is your business decision, I would never recommend anyone leave eBay without first knowing what the new location will do for them. Keep your sales humming, if they are, on eBay… But it never hurts to take a look next door!
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We have not done a head to head comparison like this in awhile… The idea is simple, basically we list the same exact item on two eCommerce platforms to see which gets the most traffic. Ultimately the test is who or where will the item sell the item first?
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In many cases, especially in the past, eBay was the most effective way to bring small business to market on the Internet. In this case, with many different variables and reasons it just has not proven to be the best solution for Cornerstone.
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